About
About AIVI Labs
AIVI Labs measures what AI assistants say about businesses. We ask the questions customers really ask, many times over, on ChatGPT, Gemini, Claude, Perplexity and Google, and report how often each business is named, and what the AI was reading when it answered.
Why we do it
More people ask AI first. Few businesses know what it says.
People now ask an AI who to call, where to go and what to buy. The answers change from one ask to the next, differ from one AI to another, and shift when the models are updated. One screenshot can't tell a business where it stands. We built the tools to measure it properly, and we publish what we find along the way.
Independent by design
We measure. We don't sell the fix.
No fixes, rankings or placements
We don't sell ways to be named more, so we have no reason to tell you anything but what we measured.
No one pays to appear
We never charge a business to be included in a study.
Our questions are public
Every question we asked is published with the study, so you can judge them yourself.
We say how accurate we are
Every report states how accurate its numbers are, and we only sell work measured to one standard.
Who we are
The people behind the studies
Andrea Murray
CEO
Nearly 20 years at technology companies, leading product, pricing and data analytics, most recently as a vice-president. Honours Business Administration from the Ivey Business School.
Brian Lonergan
Director and co-founder
More than 20 years in telecommunications in Canada and the Caribbean. An honours degree in physics and mathematics, specialising in computational physics: writing numerical methods for research in theoretical astrophysics.
The company
AIVI Labs SEZC, a Cayman Islands special economic zone company, based in Grand Cayman.
Want to know what AI says about you?
Your own study measures it properly, in the markets you care about.